Tiny Hearts Website Project Details

Project Overview

Design and develop a modern, impactful website for Tiny Hearts, a healthcare-focused nonprofit organization dedicated to advancing newborn health through medical technology and improving healthcare access for mothers and children in rural and urban communities. The website will showcase their various initiatives including Yellow Alert and the Sei Dǫn Movie Project while providing opportunities for donations, volunteer recruitment, and community engagement.

Brand Identity

• Name: Tiny Hearts

• Tagline: "Saving lives one medical equipment at a time"

• Color Scheme: Based on current design - yellows, whites, and soft complementary colors conveying warmth, care, and hope

• Typography: Accessible, clean fonts that evoke compassion and professionalism

Website Structure

1. Homepage

• Hero carousel featuring three main initiatives:

  • Yellow Alert

  • Sei Dǫn Movie Project

  • Tiny Hearts main mission

• Organization mission statement section

• Contact information highlight (phone number)

• Volunteer recruitment call-to-action

• Testimonials carousel

• Latest news section

• Partner/client logos

2. About Us Page

• Organization history and founding story

• Mission and vision statements

• Core values

• Team members with profiles

• Impact metrics and achievements

• Strategic partnerships

3. Yellow Alert Initiative

• Initiative overview: "Empowering Women, Combating Violence, and Advancing Equal Opportunities"

• Program details and methodology

• Success stories

• How to get involved/support

• Resources for women

• Impact statistics

4. Sei Dǫn Movie Project

• Project overview: "Equal and Swift Access to Healthcare For Mothers and Children in Rural & Urban Communities"

• Video trailer with play button

• Project goals and expected impact

• Production details

• Distribution plans

• Support opportunities

5. Shop Page

• E-commerce functionality for merchandise

• Product categories

• Shopping cart

• Secure checkout

• Shipping information

6. Blog

• News articles

• Healthcare tips and resources

• Program updates

• Community stories

• Educational content on maternal and newborn health

7. Contact Us

• Contact form

• Office locations (Bayelsa and Lagos)

• Email (info@tinyheartshq.com)

• Phone number

• Social media links

• Map integration

Technical Requirements

1. Responsive Design

• Mobile-first approach

• Tablet optimization

• Desktop version

• Consideration for varying internet speeds in different Nigerian regions

2. Content Management System

• User-friendly backend for staff updates

• Blog management system

• Media library for photos and videos

• Event management capabilities

3. Interactive Elements

• Video player for trailer and testimonials

• Image galleries

• Interactive impact metrics (counters, visualizations)

• Social media feeds integration

• Newsletter subscription form

4. E-commerce Functionality

• Product listings

• Inventory management

• Secure payment processing

• Order management

• Nigerian payment gateways integration

5. Donation System

• Multiple donation options (one-time, recurring)

• Campaign-specific donation capabilities

• Transparent fund allocation information

• Donation receipts and acknowledgments

• Mobile money and local payment method integration

Special Features

1. Volunteer Management System

• Application form

• Skill matching algorithm

• Opportunity calendar

• Volunteer portal for registered helpers

• Hour tracking and certificates

2. Impact Visualization

• Interactive maps showing reach of programs

• Real-time statistics on lives impacted

• Before/after visual stories

• Testimonial submission system

3. Resource Library

• Downloadable maternal and infant health resources

• Educational materials

• Training videos for healthcare workers

• Community outreach toolkits

Development Timeline

Phase 1: Discovery & Planning (3 weeks)

• Stakeholder interviews

• Content inventory

• User research

• Information architecture

• Technical requirements finalization

Phase 2: Design (4 weeks)

• Wireframing

• Visual design concepts

• Responsive mockups

• Interactive prototypes

• Client feedback and revisions

Phase 3: Development (6-8 weeks)

• Frontend development

• CMS integration

• E-commerce setup

• Donation system implementation

• Volunteer management system

• Content migration

Phase 4: Testing (2 weeks)

• Functionality testing

• User acceptance testing

• Performance optimization

• Security testing

• Cross-browser and device testing

Phase 5: Launch & Training (2 weeks)

• Content finalization

• Staff training

• Documentation

• Soft launch

• Public launch

Post-Launch Support

• 3-month maintenance period

• Analytics setup and monitoring

• SEO optimization

• Performance monitoring

• Content update support

Budget Considerations

• Design and development costs

• E-commerce functionality

• Custom donation system

• Volunteer management system

• Content creation support

• Photography and videography

• Hosting and security

• Payment gateway fees

• Ongoing maintenance

Marketing Integration

• SEO strategy focused on maternal and newborn healthcare

• Social media integration

• Email marketing system

• Analytics setup

• Conversion tracking for donations and volunteers

This project requires a compassionate design approach that effectively communicates the organization's mission while providing practical tools for engagement, donations, and volunteer recruitment. The website should balance emotional impact with functional capabilities, ensuring that visitors are both moved to action and able to easily take those actions through the site.